Connected TV Ads Get Most Attention, Have Highest Purchase Intent

By Troy Dreier

Connected TV Ads Get Most Attention, Have Highest Purchase Intent

YuMe studied the eye movements of 400 participants to learn which types of video ads actually get watched. Connected TV ads led the way for every metric.

The post Connected TV Ads Get Most Attention, Have Highest Purchase Intent appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips.

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Source:: http://www.onlinevideo.net/2017/05/connected-tv-ads-get-attention-highest-purchase-intent/

      

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