Brands Should Be Farmers, Not Hunters in Next-Phase Marketing

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By Lance Neuhauser Marketers, put down your guns and pick up your shovels! The time for hunting consumers is over. Today, brands need to dig up data about their best audiences. The post Brands Should Be Farmers, Not Hunters in Next-Phase Marketing appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips. …read

Use Online Video to Target IT Decision Makers, Says Yahoo

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By Troy Dreier Want to get a technology product or service in front of the right buyer? Here’s how to use video advertising to attract IT decision makers and get noticed. The post Use Online Video to Target IT Decision Makers, Says Yahoo appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips.

How Video Marketers Unintentionally Sabotage Their Results

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By Troy Dreier Viewers expect ads to match the platform they’re on. If the ad isn’t formatted for the platform, expect completion rates to drop significantly. Adobe has the proof. The post How Video Marketers Unintentionally Sabotage Their Results appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips. …read more Source:: http://www.onlinevideo.net/2017/05/video-marketers-unintentionally-sabotage-results/