6 Benefits to Using Blockchain in Online Video Advertising

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By Troy Dreier For those with a hazy understanding of what blockchain is and even less understanding of why it’s useful, the IAB offers a helpful whitepaper. The post 6 Benefits to Using Blockchain in Online Video Advertising appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips. …read more Source:: http://www.onlinevideo.net/2018/02/benefits-blockchain-video-advertising/       

Preventing Harm to the Broader YouTube Community

By YT Creators Recently, we faced situations where the egregious actions of a handful of YouTubers harmed the reputation of the broader creator community among advertisers, the media industry and most importantly, the general public. In light of this behavior—and our commitment to tighten our policies and communicate them more quickly and transparently—we’re introducing new

Super Bowl Ads 2018: Winners and Losers in Views and Sentiment

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By Troy Dreier In this year’s Super Bowl ads race, Alexa went silent, Dodge Ram won but really lost, and game viewers just wanted to laugh. The post Super Bowl Ads 2018: Winners and Losers in Views and Sentiment appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips. …read more Source:: http://www.onlinevideo.net/2018/02/super-bowl-ads-2018-winners-losers-views/

Influencer Marketing Mistakes: Poor Compensation Tops the List

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By Troy Dreier Keep the talent happy and avoid influencer marketing mistakes: 20 percent of influencers receive giveaways instead of money. The post Influencer Marketing Mistakes: Poor Compensation Tops the List appeared first on Onlinevideo.net – Online Video Marketing Strategies, News, and Tips. …read more Source:: http://www.onlinevideo.net/2018/02/influencer-marketing-mistakes-poor-compensation/        Related posts: 10 Questions With RhythmOne About